Ginza Ecology Map, a project that considers sustainability from the perspective of Ginza's ecology, received the Wood Pencil, equivalent to Bronze, in the Creative Use of Budget and Exhibitions sections of the Spatial Design category at the D&AD Awards 2022.

Shiseido Creative Co., Ltd. is pleased to announce that its experience design won the D&AD Awards 2022, an international design and advertising award.
Ginza Ecology Map" was launched in March 2021 as a project to visualize the ecology of Ginza, the place where Shiseido was founded. In this district that has been closely associated with Shiseido, we were able to discover hints for the future by looking at the ecological cycles around us. And through the window art, we were able to stimulate intergenerational exchange and discover the possibilities for the future of Ginza.

We will continue to take on the challenge of creating new experiential value in order to realize our Purpose, which is “Empowered by beauty and creativity, we exist to bring kando to the world.”

■D&AD Awards 2022" Awards Page

https://www.dandad.org/awards/professional/2022/236170/ginza-ecological-map/
https://www.dandad.org/awards/professional/2022/236171/ginza-ecological-map/
*D&AD is a design and advertising award established in 1962 by the British non-profit organization D&AD (British Design & Art Direction).


Credit：
Executive Creative Director : Yoji Nobuto
Art Director/Designer : Keisuke Hori
Creative Research / Support: Mika Ishii / Daisuke Takada

Co-creation partner/construction: Hakuten Co.